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Logofolio Volume 2

Description
Logofolio Volume 2
Volume 2 showcases logos crafted for industries driven by ambition and impact—construction, law, education, self-growth, and fashion. These identities reflect strength, fairness, aspiration, and the pursuit of excellence across both personal and professional realms.

1 – J. Bromgard​

Construction Company Branding

An identity for a growing construction firm in Austin, Texas—focused on home remodeling and expanding into full-scale residential development.

Logo Concept

The logo is a geometric construction of the initials JB, inspired by architectural blueprints and the shape of a house.

Applications

Color Palette & Typography

2 – Montoya & Florez

Law Firm Branding

A law firm dedicated to fairness and human-centered justice, merging tradition with integrity, reason, and respect for fundamental rights.

Logo Concept

A FAIRER JUSTICE: Aiming for justice systems that are fair, efficient, and humane, this approach respects fundamental rights and considers each case’s specifics. It seeks solutions with a moral and humane sense, incorporating crucial elements of legal practice in societies based on human rights and the rule of law.

Applications

Color Palette & Typography

3 – Royal Lion

Business School Branding

A brand built on strength and excellence, representing the alliance between business, education, and state—symbolized by the lion’s courage and leadership.

Logo Concept

Applications

Color Palette & Typography

4 – Self Pursuer

Motivational Brand Identity

A personal growth brand designed to inspire self-discovery, helping people pursue their ideal lives through motivation and reflection.

Logo Concept

These elements encapsulate the brand’s commitment to inspiring and guiding people on transformative self-discovery journeys that lead to enriched, authentic lives.

Applications

Color Palette & Typography

5 – Sarpa Sarpa

Beachwear Apparel Branding

A minimalist, nature-inspired beachwear brand reflecting harmony between land and sea, with clean, modern aesthetics.

Logo Concept

It combines geometric triangles to form a fish, symbolizing simplicity, modernity, harmony between land and sea, and the connection to ocean life, reflecting the brand’s contemporary and stylish identity.

Applications

Color Palette & Typography

Details
  • Art Director Jean Soto
Categories: Art DirectionBrandingGraphic Design